Chief Marketing Officer (CMO) - BRI Finance (Contract)

Join Mandiri Andalan Utama, a leading financial services provider in Indonesia, as our Chief Marketing Officer (CMO) for BRI Finance. This contract-based role offers an exciting opportunity to drive the growth of BRI Finance’s automotive and multi-purpose financing business in Cilacap. As CMO, you will be responsible for developing and executing strategic marketing plans that enhance brand visibility, customer acquisition, and retention. This is a high-impact position that requires a proven track record in marketing leadership and a deep understanding of the financial services industry.

BRI Finance, a subsidiary of Mandiri Andalan Utama, is committed to providing innovative financial solutions to meet the needs of consumers and businesses. With a strong presence in the automotive and multi-purpose financing sectors, BRI Finance is poised for significant growth. In this role, you will work closely with cross-functional teams to implement marketing strategies that align with the company’s vision and drive sustainable growth.

📋 Tanggung Jawab Pekerjaan

• Develop and execute strategic marketing plans to enhance brand visibility and customer acquisition.
• Lead and manage the marketing team, ensuring alignment with business objectives and targets.
• Oversee digital marketing efforts, including SEO, SEM, and social media campaigns.
• Conduct market research to identify trends and opportunities in the automotive and multi-purpose financing sectors.
• Collaborate with sales and product teams to develop and promote innovative financial products.
• Monitor and analyze marketing performance metrics to optimize campaigns and ROI.
• Build and maintain strong relationships with key stakeholders, including partners and industry influencers.
• Stay updated with industry trends and best practices in marketing and financial services.

🎓 Kualifikasi & Syarat

• Proven experience as a Chief Marketing Officer or equivalent role in the financial services industry.
• Strong leadership and management skills with a proven track record of driving marketing success.
• Deep understanding of the automotive and multi-purpose financing sectors.
• Excellent strategic thinking and problem-solving abilities.
• Proficiency in marketing tools and software, including CRM systems, analytics platforms, and digital marketing tools.
• Certifications in marketing management or financial services are a plus.
• Bachelor’s degree in Marketing, Business Administration, or related field.
• Fluency in both written and spoken English and Indonesian.

🛠️ Keahlian

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